Arcade operators strategically rotate games based on performance metrics to maximize revenue and maintain player engagement. Key metrics include daily earnings, play frequency, session duration, and maintenance costs. High-performing games generating consistent revenue remain on the floor, while underperforming units are replaced. Operators analyze data from coin counters, card systems, and player feedback to identify trends. Seasonal demand and local demographics also influence rotation decisions. Regular game rotation prevents player boredom, introduces fresh experiences, and optimizes floor space utilization. This data-driven approach ensures a dynamic arcade environment that balances popular classics with new attractions, ultimately driving sustained profitability.