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What are the most important metrics for evaluating arcade machine performance?

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Update time : 2025-08-12

Evaluating the performance of arcade machines is crucial for maximizing profitability and player satisfaction. Here are the most important metrics to consider:

1. Coin Drop Rate: Measures how often players insert coins, indicating machine popularity and revenue potential.

2. Playtime Duration: Tracks average session length, reflecting player engagement and game appeal.

3. Maintenance Frequency: High breakdowns can signal hardware issues, affecting uptime and customer experience.

4. Return on Investment (ROI): Compares earnings against costs to determine financial viability.

5. Player Retention Rate: Shows repeat visits, highlighting long-term appeal and game quality.

By monitoring these metrics, arcade operators can optimize machine selection, placement, and maintenance for better business outcomes.

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