Arcade operators rely on several key metrics to measure the return on investment (ROI) of individual machines. The most common method is tracking revenue per play, which involves monitoring coin or credit intake over a set period. Operators also analyze maintenance costs, including repairs, part replacements, and software updates, to determine net profitability.

Another critical factor is player engagement, measured by session length and repeat plays. High-traffic machines with consistent usage often justify higher maintenance budgets. Additionally, operators compare location performance, placing machines in high-visibility areas to maximize earnings.

Some modern arcades use digital tracking systems to collect real-time data on gameplay frequency and revenue trends. This helps operators identify underperforming machines and make data-driven decisions about replacements or upgrades.

By combining these metrics, arcade operators can accurately assess which machines deliver the best ROI and optimize their floor layouts for maximum profitability.